An interactive and intuitive landing page for a prestigious Swiss watchmaker.
Longines
Years
2022Role
- Front end Developer
- Integrator
The Brand
Longines is a Swiss luxury watch manufacturer that focuses on precise timekeeping, technical innovation and classic elegance. Longines, which comes from the place in Switzerland where the factory was founded, has an image of timeless elegance, with designs often inspired by vintage models but adapted to contemporary tastes.
The Solution
It was created by Auguste Agassiz in 1832 and is still in operation today. We need to engage emotionaly users to display information in a meaningful way.
The Target Audience
Everybody
Only one type of users can participate in the fame of this Swiss house : everybody (of course, rich people can buy more easily). They think products are limited availability or opportunity; this target appreciates the scarcity.